AI Search Consultancy

AI search visibility tracking and audits

AI search visibility is how often — and how favourably — your brand appears in the answers that AI engines give. Alugence measures your AI search visibility across ChatGPT, Gemini, Perplexity and Copilot, benchmarks you against competitors, and gives you a prioritised plan to grow your presence. You can't improve what you can't see; we make it visible.

What is ai search visibility tracking and audits?

AI search visibility is a measure of a brand's presence in AI-generated answers — how frequently it's mentioned, cited or recommended when people ask AI engines relevant questions, and how it compares to competitors (its "share of voice"). It's the AI-era equivalent of search rankings, and the baseline metric for any GEO or AEO programme.

How we help

Visibility audit & baseline

Where you appear across major AI engines for your key prompts, today.

Competitor benchmark

Your share of voice versus rivals — who AI recommends instead of you.

Gap analysis

Why you're missing, and the highest-impact fixes.

Ongoing tracking

Continuous monitoring so you can see progress and prove ROI.

Reporting

Clear monthly reporting on mentions, citations and share of voice.

Our process

  1. Define

    the prompts and questions your customers use.

  2. Measure

    your presence across AI engines.

  3. Benchmark

    against competitors.

  4. Diagnose

    the gaps and priorities.

  5. Track

    progress on an ongoing basis.

Outcomes and benefits

  • A clear baseline of your AI search visibility.
  • Knowledge of where competitors beat you and why.
  • A prioritised plan to close the gaps.
  • Ongoing proof of progress and ROI.

Who this is for

Any brand that wants to know — and grow — how it shows up in AI answers. It's the natural first step before a GEO or AEO programme.

Frequently asked questions

Common questions, answered directly.

What is AI search visibility?

AI search visibility measures how often and how favourably your brand appears in AI-generated answers across engines like ChatGPT, Gemini, Perplexity and Copilot. It includes your mentions, citations and share of voice versus competitors — the core metric for tracking progress in AI search.

How do you track visibility across AI engines?

We run the prompts your customers actually use across the major AI engines and record how often your brand is mentioned and cited, in what context, and how you compare to competitors. We repeat this over time to show trends and prove the impact of optimisation work.

Do I need a tool or a service?

There are AI visibility tools, but the value is in interpretation and action. Alugence provides tracking *and* the expert audit, competitor benchmark and prioritised plan that turn data into results — see our round-up of the best AI search visibility tools for the tooling landscape.

What is share of voice in AI search?

Share of voice in AI search is the proportion of relevant AI answers that mention or cite your brand, compared with competitors. A rising share of voice means AI engines are increasingly choosing you as the answer — the outcome GEO and AEO work aims to grow.

Start the conversation

Find out what looking further could do for your business.

A 30-minute call. We'll tell you honestly where AI can move your numbers — and where it can't.